Sour Apples for the iPod nano
Seems that the incredibly cool and small Apple iPod nano has a few kinks. Yesterday, Apple conceded that some of the screens on its latest music player are subject to cracking and scratching. The screen problem emerged after users complained to Apple and reported their experiences in various online forums in the last several days. It is now offering free replacements or full refunds to those affected. However, the company has not disclosed how many units are affected, saying it was only 'a tiny fraction'' of the amount already sold. What do you think?I think:
This may be a case where someone in marketing wanted to get these babies on the market so fast that Q&A was done hastily. If you read some of the reader reponses to the BusinessWeek article, it sounds like Apple should have done a better job of telling consumers to buy the protective case or to be careful because the device scratches easily. Everyone wants to take a shot at Apple, probably because they are dominating the portable digital music player market. Though this will give the company some headaches, I'm sure Apple will be just fine.



On August 26, 2005


